Original Equipment Manufacturer (OEM) Channel

The OEM channel is a vital component of the aftermarket, primarily delivering genuine parts and professional repair services to customers through authorized dealers and service centers. Thanks to its high brand trust, reliable product quality, and robust after-sales service system, the OEM channel dominates the aftermarket, capturing approximately 65% of the market share in 2023. A key advantage of the OEM channel is its ability to ensure perfect compatibility between parts and vehicles, as well as guaranteeing the availability of components throughout the warranty period.

Independent Aftermarket (IAM) Channel

The independent aftermarket encompasses a wide range of independent repair shops, automotive parts stores, and online retailers. These channels primarily cater to the repair and maintenance needs of vehicles outside the warranty period, offering more competitive pricing and an expanded selection of products. In recent years, as market competition has intensified, the independent aftermarket has steadily emerged as a significant force in the after-sales parts industry—and is expected to maintain steady growth in the future.

Online after-sales channels

With the growing popularity of e-commerce, online after-sales channels have rapidly emerged, becoming a vital component of the aftermarket parts market. Online platforms offer consumers a convenient shopping experience, an extensive range of products, and competitive pricing—making them especially appealing to younger consumers and tech enthusiasts. In 2024, online after-sales channels accounted for approximately 15% of the market share, with a clear trend of continued growth.

Traditional Retail and Wholesale Channels

Traditional retail stores and wholesalers continue to hold a significant position in the aftermarket parts market. Retail stores offer consumers face-to-face service and expert advice, while wholesalers ensure the timely availability of parts through bulk purchasing and efficient distribution. These channels play a crucial role in after-sales service, particularly when it comes to meeting urgent repair needs.

Specialty Stores and Professional Repair Shops

Specialty shops typically focus on supplying and repairing parts for specific brands or vehicle models, offering more expert technical support and personalized service. Additionally, some professional repair shops have earned consumers' trust by delivering high-quality repairs and genuine parts.

E-commerce Platforms and Online Service Platforms

E-commerce platforms and online service providers are integrating online and offline resources to offer consumers one-stop after-sales solutions. These platforms not only sell spare parts but also provide services such as repair scheduling and fault diagnosis, significantly enhancing consumer convenience and overall service experience.

Emergency Rescue and Mobile Services

To meet customers' urgent needs, some after-sales channels also offer emergency rescue and mobile repair services. These services ensure a rapid response when vehicles break down, providing on-site repairs or towing assistance.